In today’s Indian market, startup activity in IT/ITeS sector would not gain much attention. And being on investors’ radar will be completely out of question! It may well be possible if you go the cloud computing way.

As per the much anticipation across the internet consumer world, Facebook has added Skype video chat to its pages. Last week I had written about Google+ ‘Google+: Will It Overtake The Mighty Facebook?’, while taking the analytical approach to understand if it will be a serious threat to Facebook in terms of becoming the de facto social networking site.

‘Edutainment’ is another buzz word for the entrepreneurship oriented minds. Put in simple terms it tries to combine the two sectors of education and entertainment for various audiences. Both sectors are opportunity silos by themselves in India. When you combine the potential of the two and when your target audience is children in the age group of 5 to 13 years, it makes a lucrative business proposition.

It appears that Google’s efforts to break into the social networking sphere will finally show results through its recently launched social network platform – Google+. With all the features that it has to offer, it sounds like a great product to give FB a stiff competition. Though still not open to all, it has favourable reviews from the analysts and critics who have been invited to use it in what Google calls a ‘field trial’. Here are some of its features which might give Facebook run for its numero uno position.